Business Processes vs. Technology

I was around in the early 1980’s, the olden-days when computers were introduced to the desktops of corporate workers. My memory of the immediate and dramatic boost in our productivity is still clear. Instead of writing functional specifications for system design on yellow legal pads and walking them over to the word processing department (an iterative process until the document was finalized), we could digitize our specifications ourselves – literally saving days at a time. I also remember when we first got email in our office! This was a time when the introduction of almost any technology rocked our world and changed all of our business processes for the better.

Thirty years later, the cycles for introduction of new technology are so quick that Best Buy now has a “buy back” program to protect consumers afraid to buy something today that will be outdated tomorrow. At its worst, American society is an embarrassing collection of gadget freaks, blithely strewing capital into the marketplace to acquire the latest and greatest voice-activated-touch-screen- application-rich-LED-bright-mind-numbing-mesmerizing collection of microchips and memory to come on the market.

Don’t get me wrong – I love technology. Specifically, I love TECHNOLOGY SOLUTIONS; or the best tool for a purpose. If the purpose is strictly entertainment – that’s cool. But if the goal is to more efficiently conduct business – that’s another thing entirely. Before spending beaucoup bucks on the coolest new technology, someone (I hope) is going to want to understand the business case behind the purchase.

Management should be relentlessly exploring possibilities for optimizing their business processes. Often, improvement can be achieved without requiring changes to technology. But when a great new technology comes along, it’s a good time to think creatively about processes and determine whether they could be streamlined in a measurable way by applying innovation and new tools.

Purchases of new technology solutions should be subjected to a cost/benefit analysis. Think and plan first – then buy. Why, exactly, do your employees NEED to discard their Blackberries in favor of iPhones? What legitimate business will they conduct using an iPhone that they couldn’t do with their Blackberry? Do your executives truly need a smart phone, an iPad, a laptop/netbook computer, AND a desktop computer? Shouldn’t it be more about the software than the hardware sometimes?

Next time you plan to purchase expensive new technology, challenge yourself to deliver a lasting improvement to business processes as part of your implementation.